ALTEX S.A., the company behind the Funky Buddha brand, has carried out a new social responsibility initiative together with HIGGS and Immortaliting. The initiative focused on collecting and reusing clothing. It took place at the company’s premises through its employee volunteer team, “Community in Action”.
The volunteers gathered, recorded and sorted the clothing so it can reach people and social groups in need quickly. At the same time, the initiative builds a reserve stock for rapid response to emergencies such as natural disasters and humanitarian crises.
The action is part of the long-standing partnership between ALTEX S.A. and HIGGS. It shows how lasting cooperation between businesses and civil society organisations can turn corporate volunteering into real social impact, while encouraging a more responsible approach to consumption.
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